Chiblu

Seller Terms & Conditions

Chiblu India (OPC) Private Limited

Chiblu India (OPC) Private Limited

Last updated: February 25, 2026

1.Applicability

These Seller Terms & Conditions (“Seller Terms”) govern the relationship between Chiblu India (OPC) Private Limited (“Chiblu”) and any individual, proprietor, artisan, craftsperson, or business entity (“Seller”) that registers on the Platform to list, offer, and sell Products. These Seller Terms supplement the general Terms & Conditions and must be read in conjunction with them.

2.Seller Registration and KYC

2.1To register as a Seller on Chiblu, you must provide accurate information including your legal name, business address, contact details, bank account information, PAN (if applicable), and GSTIN (if applicable).

2.2Chiblu conducts KYC verification through its verification partner. By registering, you consent to this verification process and agree to cooperate with any additional verification requests.

2.3Sellers must additionally complete payment onboarding through Razorpay (Chiblu's Payment Partner), which involves creation of a linked account and submission of bank account details for settlement. Sellers consent to Razorpay's KYC requirements as a condition of selling on the Platform.

2.4Chiblu reserves the right to reject or suspend any Seller registration that fails KYC verification or raises compliance concerns.

2.5By completing registration, the Seller acknowledges and accepts the following:

  • All applicable taxes, including TCS at 1% under Section 52 of the CGST Act, 2017 and TDS at 1% under Section 194-O of the Income Tax Act, 1961 (or 5% if PAN is not provided), will be deducted from Seller payouts in compliance with applicable law.
  • The Seller consents to the creation of a Razorpay linked account and agrees to Razorpay's terms of service.
  • The Seller acknowledges that Chiblu may, at its sole discretion, facilitate communication between Buyer and Seller for resolution in cases of non-delivery, incorrect product, or transit damage. The Seller remains solely responsible for all refunds, replacements, and resolutions. Chiblu's facilitation does not constitute an obligation to intervene or guarantee any outcome.
  • The Seller commits to recording and providing a packing video for every order dispatched as strongly recommended under the dispute facilitation framework.

3.Subscription Plans

3.1Sellers may subscribe to tiered monthly Subscription Plans as published on the Platform's pricing page (chiblu.com/seller#pricing). Subscription plans include a free tier with limited features and paid tiers with enhanced capabilities. Subscription fees are billed in advance, include applicable GST at 18%, and are non-refundable for the current billing cycle.

3.2Subscriptions are billed monthly in advance. Subscription fees are non-refundable for the current billing cycle. Chiblu reserves the right to modify Subscription Plan pricing with at least 30 days' prior notice. Existing subscribers will be grandfathered at their current rate until the end of their current billing cycle.

4.Product Listing Obligations

4.1Sellers are solely responsible for the accuracy, completeness, and legality of all Product listings. Each listing must include:

  • Accurate product title and description matching the actual Product
  • Clear, high-quality photographs of the actual Product (not stock images, unless clearly disclosed)
  • Accurate pricing inclusive of applicable taxes (or clearly stated as exclusive of taxes)
  • Country of origin of the Product
  • Accurate product category and attributes (size, weight, material, colour)
  • Processing time and estimated dispatch timeline
  • Product type classification: Regular, Made to Order, or Customizable
  • The Seller's cancellation, return, refund, and exchange policy (or confirmation that no returns/refunds are accepted)

4.2For pre-packaged Products, Sellers must ensure compliance with the Legal Metrology Act, 2009 and the Legal Metrology (Packaged Commodities) Rules, 2011, including declaration of maximum retail price (MRP), net quantity, manufacturer or packer name and address, consumer care details, and best-before or use-by dates where applicable.

4.3Listings that fail to include mandatory pre-purchase information under the Consumer Protection (E-Commerce) Rules, 2020 may be delisted without notice. Chiblu shall not be liable for any loss to the Seller arising from delisting for non-compliance.

4.4What You Can Sell on Chiblu
Chiblu is a curated marketplace for Indian artisans, craftspeople, and small businesses. You may only sell Products that fall within the following categories:

  • Handmade Items: Products that you personally design, create, or significantly alter using your own creative process.
  • Artisan and Craft Products: Traditional Indian crafts, handloom textiles, pottery, jewellery, woodwork, metalwork, leather goods, embroidery, block prints, and similar artisanal products.
  • Customizable and Made to Order Items: Products manufactured or personalised based on Buyer specifications, where you are directly involved in the creation or customisation process.
  • Vintage Items: Authentic vintage goods that are at least 20 years old, clearly disclosed as vintage.
  • Craft Supplies: Materials, tools, and supplies intended for use by other makers and crafters.

Reselling mass-produced items that you did not design, create, or meaningfully alter is not permitted. If you use production partners, you must disclose this in your listings and remain responsible for the quality and authenticity of the Products.

5.Order Acceptance and Fulfilment

5.1Order Acceptance
Upon receiving a confirmed Order, the Seller must accept or reject the Order within twenty-four (24) hours.

  • Regular Products: If not actioned, the Order remains active and must be fulfilled.
  • Made to Order and Customizable Products: If the Seller does not respond within 24 hours, the Order is automatically cancelled and the Buyer receives a full refund including the Platform Fee. Once accepted, the Order is non-cancellable by the Buyer.

The acceptance window may be extended at Chiblu's discretion based on platform conditions.

5.2Dispatch Timelines
Sellers must dispatch Products within the processing time stated in the listing, subject to the following maximum timelines:

Product TypeMaximum Dispatch Timeline
Regular ProductsWithin Seller's stated processing time (recommended max: 7 days)
Made to Order ProductsWithin Seller's stated timeline, not exceeding 30 days from acceptance
Customizable ProductsWithin Seller's stated timeline, not exceeding 45 days from acceptance

If a Seller fails to dispatch a Made to Order Product within 30 days or a Customizable Product within 45 days from acceptance, the Buyer is entitled to request a refund from the Seller. Chiblu may facilitate the refund process based on system-recorded dispatch data. Chiblu shall not be liable for refunds facilitated due to the Seller's failure to update dispatch status or system errors. The Seller bears sole responsibility for timely updating of order and dispatch status on the Platform.

5.3Packing and Dispatch Requirements
Sellers are responsible for secure packaging and ensuring the Product reaches the logistics partner in the condition described. Sellers must provide tracking information to the Buyer through the Platform.

Strongly Recommended: Sellers are strongly encouraged to record a packing video for every order, showing the product before packing, the packing process, and the sealed package with the shipping label visible. This video serves as the Seller's primary evidence in the event of a dispute.

5.4Non-fulfilment, excessive delays, or repeated cancellations may result in account review, suspension, or termination.

6.Payment Settlement, TCS and TDS

6.1Settlement Timeline
Seller payouts are initiated within seven (7) days from confirmed delivery of the Product. If the Buyer confirms receipt before the 7-day period, settlement may be released earlier.

6.2Hold for Disputes
If a Buyer raises a dispute, return, or refund request during the settlement hold period, the payout will be held until resolution, not exceeding thirty (30) days from delivery.

6.3TCS Deduction
Chiblu is required to collect TCS at 1% (0.5% CGST + 0.5% SGST, or 1% IGST) on the net value of taxable supplies. TCS is deducted from the Seller's payout at the time of settlement. Chiblu shall file GSTR-8 monthly and provide TCS certificates to Sellers. Where an Order is cancelled or refunded after TCS deduction, the TCS shall be adjusted in the subsequent monthly GSTR-8 filing.

6.4TDS Deduction (Income Tax)
In compliance with Section 194-O of the Income Tax Act, 1961, Chiblu shall deduct TDS at 1% from payments made to Sellers. TDS shall be deducted at 5% where the Seller has not furnished a valid PAN. TDS is not applicable for Individual/HUF Sellers whose gross sales through the Platform do not exceed Rs.5,00,000 in a financial year, provided PAN has been furnished. The TDS exemption threshold is calculated based on the Seller's gross sales through the Chiblu Platform only. Sellers selling on multiple platforms are responsible for their overall tax compliance. Chiblu shall file Form 26Q quarterly and issue TDS certificates (Form 16A) to Sellers.

6.5Chargeback Liability
If a Buyer initiates a chargeback through their bank, Chiblu shall use reasonable efforts to verify the legitimacy of the chargeback before recovering amounts from Sellers. Where Chiblu determines that a chargeback is fraudulent or initiated by the Buyer in bad faith, Chiblu shall not recover the amount from the Seller. For legitimate chargebacks, the chargeback amount shall be recovered from the Seller's pending or future payouts. Chiblu reserves the right to pursue recovery through legal means.

6.6Reserve/Holdback
Chiblu may retain a reasonable reserve (up to 10%) from Seller payouts on a rolling basis for up to ninety (90) days to cover potential chargebacks, refunds, and disputed transactions. The reserve percentage may be adjusted based on the Seller's dispute history (lower reserve for Sellers with clean track records). The reserve will be released after the retention period if no claims arise.

6.7Platform Fee Recovery
Where a refund to the Buyer is triggered by Seller fault (defective product, incorrect product, non-delivery, or Seller-initiated cancellation), Chiblu shall refund the Platform Fee to the Buyer and recover the equivalent amount from the Seller's pending or future payouts.

7.Seller Content License

7.1By listing Products on the Platform, the Seller grants Chiblu a non-exclusive, royalty-free license to use Product images, descriptions, and associated content for operating and marketing the Platform. This license is limited to platform operation and promotional activities with attribution. The license terminates 30 days after the content is removed or the Seller's account is closed.

7.2Chiblu shall not sublicense Seller content to third parties for purposes unrelated to Platform operation without the Seller's prior consent.

8.Seller Representations and Warranties

By selling on the Platform, you represent and warrant that:

  • You have the legal right and authority to sell the Products listed
  • All Products are authentic, not counterfeit, and comply with applicable Indian laws including the Legal Metrology Act, 2009 where applicable
  • Product descriptions and images accurately represent the actual Products
  • You will comply with all applicable tax laws, including GST obligations
  • The Seller shall be solely liable for all refunds arising from dispute facilitation (non-delivery, incorrect product, transit damage) regardless of the Seller's stated policy
  • You will honour the pricing, return, and refund commitments made on the Platform
  • You will not engage in any activity that harms Buyers, the Platform, or Chiblu's reputation
  • You will comply with all packing video evidence requirements for every order dispatched

9.Buyer Data Usage Restrictions

9.1In the course of order fulfilment, the Seller will receive Buyer personal data including name, delivery address, and phone number. The Seller shall use such Buyer personal data solely for the purpose of fulfilling the specific Order for which it was provided. The Seller is an independent Data Fiduciary for the Buyer personal data received and is independently responsible for compliance with the Digital Personal Data Protection Act, 2023.

9.2The Seller shall NOT:

  • Store, aggregate, or compile Buyer personal data beyond what is necessary for the specific Order fulfilment and any applicable legal retention requirements
  • Contact Buyers outside the Platform for marketing, promotional, or commercial purposes
  • Use Buyer data to solicit off-platform transactions or to direct Buyers to any competing marketplace, website, or channel
  • Share, sell, rent, or disclose Buyer personal data to any third party for any purpose whatsoever
  • Use Buyer contact details to add Buyers to mailing lists, WhatsApp groups, or any communication channel without explicit Buyer consent obtained outside the Chiblu Platform

9.3Violation of this clause constitutes a material breach of these Seller Terms and shall be grounds for immediate account termination, forfeiture of pending payouts, and potential legal action. The Seller shall indemnify Chiblu against any claims, penalties, or losses arising from the Seller's misuse of Buyer personal data.

10.Indemnity Clause

The Seller shall indemnify, defend, and hold harmless Chiblu India (OPC) Private Limited, its directors, officers, employees, and agents from and against all claims, losses, damages, liabilities, costs, and expenses (including legal fees) arising from:

  1. Product defects, non-delivery, or misrepresentation
  2. Breach of these Seller Terms or the Terms & Conditions
  3. Violation of applicable law, including consumer protection, tax, and data protection laws
  4. Misuse of Buyer personal data
  5. Any consumer complaint, dispute, or legal proceeding initiated by a Buyer against Chiblu in relation to the Seller's products or services
  6. Any tax liability arising from the Seller's transactions
  7. Intellectual property infringement, counterfeiting, or passing off in relation to Products listed by the Seller
  8. Any loss arising from Chiblu's facilitation actions (e.g., refund processing) undertaken on behalf of the Seller

11.Fraud Prevention and Platform Integrity

11.1Sellers shall not engage in any activity that undermines the integrity of the Platform, including but not limited to: creating fake orders or reviews to inflate ratings, operating multiple seller accounts without disclosure, listing counterfeit or misrepresented products, coordinating with other accounts to manipulate rankings, or using the Platform to facilitate money laundering or other financial crimes.

11.2Chiblu reserves the right to monitor seller activity, transaction patterns, and platform behaviour for suspicious or potentially fraudulent activity. Where fraud is reasonably suspected, Chiblu may immediately suspend the Seller's account, withhold pending payouts pending investigation, and report the activity to appropriate law enforcement authorities.

11.3Chiblu shall not be liable for any losses incurred by a Seller as a result of account suspension or payout withholding undertaken in good faith under this section.

12.Account Suspension and Termination

12.1Chiblu may suspend or terminate a Seller's account for material breach of these Seller Terms, the Terms & Conditions, fraudulent activity, repeated customer complaints, KYC non-compliance, violation of Buyer data restrictions, or as required by law.

12.2Upon termination: (a) all pending Orders will be fulfilled or cancelled per the Refund & Cancellation Policy; (b) outstanding payouts (minus any reserves, chargebacks, Platform Fee recoveries, or other deductions) will be settled within 30 days; (c) the Seller's storefront will be deactivated.

12.3Sellers may voluntarily close their account by writing to support@chiblu.com with at least 15 days' notice.

13.Grievance Officer

For Seller-related grievances, contact:

Grievance Officer: Pradeep

Email: support@chiblu.com

Address: Chiblu India (OPC) Private Limited, No. 51, Innov8, Mantri Commercio, Devarabisanahalli, Bellandur, Bengaluru, Karnataka – 560103, India

The Grievance Officer shall acknowledge receipt within forty-eight (48) hours and resolve the grievance within one (1) month.

14.Governing Law

These Seller Terms are governed by the laws of India. Disputes shall be resolved as per the dispute resolution mechanism in the Terms & Conditions.

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